{"id":4552,"date":"2025-02-05T10:00:10","date_gmt":"2025-02-05T01:00:10","guid":{"rendered":"https:\/\/keiyaku-watch.jp\/chokoben\/?p=4552"},"modified":"2025-01-30T11:28:00","modified_gmt":"2025-01-30T02:28:00","slug":"advertising-checkpoints","status":"publish","type":"post","link":"https:\/\/keiyaku-watch.jp\/chokoben\/media\/advertising-checkpoints","title":{"rendered":"\u5e83\u544a\u5be9\u67fb\u306e\u6d41\u308c\u3068\u6c17\u3092\u4ed8\u3051\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u3092\u6559\u3048\u3066\u4e0b\u3055\u3044"},"content":{"rendered":"<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \uff08\u5e83\u544a\u5236\u4f5c\u90e8\u9580\u306b\u3088\u308b\uff09\u5e83\u544a\u306e\u4f01\u753b\u30fb\u4f5c\u6210\uff08\u521d\u671f\u5be9\u67fb\uff09<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_1\">2<\/span> \uff08\u72ed\u7fa9\u306e\uff09\u5e83\u544a\u5be9\u67fb<\/a><ul><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u666f\u54c1\u8868\u793a\u6cd5\u3060\u3051\u3067\u306a\u304f\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3084\u516c\u6b63\u7af6\u4e89\u898f\u7d04\u3082\u78ba\u8a8d\u3057\u3088\u3046<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u5b9f\u969b\u306e\u63aa\u7f6e\u547d\u4ee4\u3067\u4e0d\u5f53\u8868\u793a\u306e\u30ec\u30d9\u30eb\u3092\u78ba\u8a8d\u3057\u3088\u3046<\/a><\/li><\/ul><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_1\">3<\/span> \u5e83\u544a\u63b2\u51fa\uff08\u3068\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\uff09<\/a><\/li><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_1\">4<\/span> \u305d\u306e\u4ed6\u306e\u7559\u610f\u70b9<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\"><strong>\uff08\u5e83\u544a\u5236\u4f5c\u90e8\u9580\u306b\u3088\u308b\uff09\u5e83\u544a\u306e\u4f01\u753b\u30fb\u4f5c\u6210\uff08\u521d\u671f\u5be9\u67fb\uff09<\/strong><\/span><\/h2>\n<p>\u5e83\u544a\u5236\u4f5c\u90e8\u9580\u304c\u5e83\u544a\u3092\u4f01\u753b\u30fb\u5236\u4f5c\u3059\u308b\u521d\u671f\u6bb5\u968e\u304b\u3089\u3001\u6cd5\u52d9\u90e8\u306a\u3069\u306e\u5be9\u67fb\u90e8\u9580\u306e\u610f\u898b\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u5be9\u67fb\uff08\u72ed\u7fa9\uff09\u3067\u306e\u6307\u6458\u306b\u3088\u308b\u201c\u5e83\u544a\u5236\u4f5c\u306e\u3084\u308a\u76f4\u3057\u201d\u3001\u3068\u3044\u3063\u305f\u7121\u99c4\u3092\u7701\u3051\u307e\u3059\u3002\u5e83\u544a\u5be9\u67fb\u4f53\u5236\u3092\u6574\u5099\u3059\u308b\u969b\u3001\u5e83\u544a\u4f01\u753b\u30fb\u5236\u4f5c\u306e\u521d\u671f\u6bb5\u968e\u3092\u300c\u521d\u671f\u5be9\u67fb\u300d\u3068\u4f4d\u7f6e\u3065\u3051\u3001\u5be9\u67fb\u90e8\u9580\u3092\u7d44\u307f\u8fbc\u3080\u3088\u3046\u691c\u8a0e\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2><span id=\"i-2\"><strong>\uff08\u72ed\u7fa9\u306e\uff09\u5e83\u544a\u5be9\u67fb<\/strong><\/span><\/h2>\n<p>\u6cd5\u52d9\u90e8\u306a\u3069\u306e\u5be9\u67fb\u90e8\u9580\u304c\u884c\u3046\uff08\u72ed\u7fa9\u306e\uff09\u5e83\u544a\u5be9\u67fb\u304c\u3001\u5e83\u544a\u5be9\u67fb\u306e\u4e2d\u5fc3\u3068\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u969b\u3001<\/p>\n<p>\u666f\u54c1\u8868\u793a\u6cd5\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u95a2\u9023\u6cd5\u4ee4\u306e\u307f\u306a\u3089\u305a\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u30fb\u516c\u6b63\u7af6\u4e89\u898f\u7d04\u3092\u53c2\u7167\u3059\u308b\u3053\u3068\u3001\u307e\u305f\u3001\u5b9f\u969b\u306e\u884c\u653f\u51e6\u5206\u4e8b\u4f8b\u306a\u3069\u3092\u8e0f\u307e\u3048\u3001\u201c\u904e\u5ea6\u306b\u614e\u91cd\u306b\u306a\u308a\u3059\u304e\u305a\u201d\u9069\u6cd5\u6027\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<p>\u4ee5\u4e0b\u3001\u5168\u3066\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u9069\u7528\u3055\u308c\u308b<a href=\"https:\/\/laws.e-gov.go.jp\/law\/337AC0000000134\" target=\"_blank\" rel=\"noopener\"><span>\u666f\u54c1\u8868\u793a\u6cd5<\/span><\/a>\u3092\u4e2d\u5fc3\u306b\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<div class=\"postBlock borderBlock\">\n<h3 class=\"borderBlock__title\"><span id=\"i-3\">\u666f\u54c1\u8868\u793a\u6cd5\u3060\u3051\u3067\u306a\u304f\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3084\u516c\u6b63\u7af6\u4e89\u898f\u7d04\u3082\u78ba\u8a8d\u3057\u3088\u3046<\/span><\/h3>\n<p>\u666f\u54c1\u8868\u793a\u6cd5\u7b2c\uff15\u6761\u306f\u300c\u4e0d\u5f53\u8868\u793a\u300d\u3092\u7981\u6b62\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u898f\u5b9a\u306e\u4ed5\u65b9\u304c\u62bd\u8c61\u7684\u306a\u305f\u3081\u00b9\u3001\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306a\u8868\u793a\u304c\u300c\u4e0d\u5f53\u8868\u793a\u300d\u306b\u3042\u305f\u308b\u304b\u4e00\u7fa9\u7684\u306b\u660e\u3089\u304b\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u3053\u3067\u3001<span><a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/guideline\/\" target=\"_blank\" rel=\"noopener\">\u666f\u54c1\u8868\u793a\u6cd5\u95a2\u4fc2\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u7b49<\/a><\/span>\u3084\u696d\u754c\u56e3\u4f53\u304c\u8a2d\u3051\u305f<span><a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/fair_competition_code\" target=\"_blank\" rel=\"noopener\">\u516c\u6b63\u7af6\u4e89\u898f\u7d04<\/a><\/span>\u3092\u53c2\u7167\u3059\u308b\u3068\u3001\u5177\u4f53\u7684\u306a\u5224\u65ad\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<\/div>\n<div class=\"postBlock borderBlock\">\n<h3 class=\"borderBlock__title\"><span id=\"i-4\">\u5b9f\u969b\u306e\u63aa\u7f6e\u547d\u4ee4\u3067\u4e0d\u5f53\u8868\u793a\u306e\u30ec\u30d9\u30eb\u3092\u78ba\u8a8d\u3057\u3088\u3046<\/span><\/h3>\n<p>\u4e0d\u5f53\u8868\u793a\u3068\u306a\u308b\u306e\u306f\u300c\u8457\u3057\u304f\u300d\u512a\u826f\u53c8\u306f\u6709\u5229\u306a\u8868\u793a\u3067\u3042\u308b\u305f\u3081\u3001\u591a\u5c11\u306e\u8a87\u5f35\u306f\u6cd5\u5f8b\u81ea\u4f53\u304c\u8a8d\u3081\u3066\u3044\u308b\u3068\u3044\u3048\u307e\u3059\u00b2\u3002\u3057\u304b\u3057\u3001\u3069\u3053\u307e\u3067\u304c\u8a31\u5bb9\u7bc4\u56f2\u3067\u3001\u3069\u3053\u304b\u3089\u304c\u300c\u8457\u3057\u3044\u300d\u8a87\u5f35\u3068\u3057\u3066\u4e0d\u5f53\u8868\u793a\u3068\u306a\u308b\u304b\u306f\u3001\u5b9f\u969b\u306e\u884c\u653f\u51e6\u5206\u4e8b\u4f8b\uff08<span><a href=\"https:\/\/www.caa.go.jp\/policies\/policy\/representation\/fair_labeling\/release\/2024\/index.html\" target=\"_blank\" rel=\"noopener\">\u63aa\u7f6e\u547d\u4ee4<\/a><\/span>\uff09\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u5be9\u67fb\u90e8\u9580\u306f\u3001\u6cd5\u5f8b\u3088\u308a\u53b3\u3057\u3044\u5be9\u67fb\u3092\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u306a\u3044\u3088\u3046\u3001\u201c\u904e\u5ea6\u306b\u614e\u91cd\u306b\u306a\u308a\u3059\u304e\u305a\u201d\u9069\u6cd5\u6027\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<\/div>\n<h2><span id=\"i-5\">\u5e83\u544a\u63b2\u51fa\uff08\u3068\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\uff09<\/span><\/h2>\n<p>\u63b2\u51fa\u5f8c\u306f\u53ef\u80fd\u3067\u3042\u308c\u3070\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3092\u884c\u3044\u307e\u3059\u3002\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u3078\u306e\u82e6\u60c5\u3084\u6d88\u8cbb\u8005\u9069\u683c\u56e3\u4f53\u304b\u3089\u306e\u6307\u6458\u306a\u3069\u3067\u554f\u984c\u304c\u767a\u899a\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u554f\u984c\u304c\u3042\u308c\u3070\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n<h2><span id=\"i-6\">\u305d\u306e\u4ed6\u306e\u7559\u610f\u70b9<\/span><\/h2>\n<p>\u5e83\u544a\u5be9\u67fb\u4f53\u5236\u3092\u6574\u5099\u3059\u308b\u969b\u306b\u7559\u610f\u3059\u3079\u304d\u70b9\u3068\u3057\u3066\u306f\u3001\u4ee5\u4e0b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5168\u4e8b\u696d\u8005\u304c\u63a1\u308b\u3079\u304d\u7ba1\u7406\u4e0a\u306e\u63aa\u7f6e\u306b\u3064\u3044\u3066\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<a href=\"https:\/\/www.caa.go.jp\/notice\/assets\/representation_cms216_220629_04.pdf\" target=\"_blank\" rel=\"noopener\">\u4e8b\u696d\u8005\u304c\u8b1b\u305a\u3079\u304d\u666f\u54c1\u985e\u306e\u63d0\u4f9b\u53ca\u3073\u8868\u793a\u306e\u7ba1\u7406\u4e0a\u306e\u63aa\u7f6e\u306b\u3064\u3044\u3066\u306e\u6307\u91dd<\/a>\u3092\u53c2\u7167\u3057\u307e\u3057\u3087\u3046\u3002<\/li>\n<li>\u30e1\u30a4\u30f3\u306e\u5e83\u544a\u306a\u3069\u3067\u306f\u3001\u6cd5\u52d9\u90e8\u306a\u3069\u306e\u5be9\u67fb\u90e8\u9580\u306e\u5be9\u67fb\u5f8c\u306b\u3001\u7d4c\u55b6\u5c64\u306e\u627f\u8a8d\u3092\u30d7\u30ed\u30bb\u30b9\u3068\u3057\u3066\u5165\u308c\u308b\u3053\u3068\u304c\u671b\u307e\u3057\u3044\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u3002<\/li>\n<li>\u4e00\u4eba\u6cd5\u52d9\u306a\u3069\u3067\u4e0a\u8a18\u3092\u8e0f\u307e\u3048\u305f\u5be9\u67fb\u4f53\u5236\u3092\u7bc9\u3051\u306a\u3044\u3001\u30e1\u30a4\u30f3\u306e\u5e83\u544a\u306a\u3069\u9732\u51fa\u304c\u591a\u3044\u5e83\u544a\u306f\u614e\u91cd\u306b\u5be9\u67fb\u3057\u305f\u3044\u7b49\u306e\u5834\u5408\u306f\u3001\u5f01\u8b77\u58eb\u306a\u3069\u5916\u90e8\u306e\u5c02\u9580\u5bb6\u306b\u3088\u308b\u5be9\u67fb\u3092\u4f9d\u983c\u3059\u308b\u3053\u3068\u3082\u4e00\u624b\u6bb5\u3067\u3059\u3002<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div class=\"postBlock noteBlock\">\n<div class=\"noteBlock__head\">\u811a\u6ce8<\/div>\n<ul class=\"noteBlock__body\">\n<li>\u00b9\u5927\u96d1\u628a\u306b\u8981\u7d04\u3059\u308c\u3070\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5185\u5bb9\u3084\u53d6\u5f15\u6761\u4ef6\u306b\u3064\u3044\u3066\u306e\u300c\u5b9f\u969b\u53c8\u306f\u7af6\u5408\u4e8b\u696d\u8005\u3088\u308a\u8457\u3057\u304f\u512a\u826f\u53c8\u306f\u6709\u5229\u306a\u8868\u793a\u300d\u3092\u4e0d\u5f53\u8868\u793a\u3068\u3057\u3066\u7981\u6b62\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n<li>\u00b2\u30b9\u30c6\u30eb\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306e\u4f8b\u5916\u306f\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/div>\n<p>&nbsp;<\/p>\n<p><span>\u203b<\/span><span>\u3053\u306e\u8a18\u4e8b\u306f\u30012025\u5e741\u670821\u65e5\u306b\u4f5c\u6210\u3055\u308c\u307e\u3057\u305f\u3002<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u76ee\u6b211 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